Oakland mayor Libby Schaaf joins A's in 2017 team commercials

Oakland mayor Libby Schaaf joins A's in 2017 team commercials

MESA, Ariz. — The A’s gave the media a sneak peek at their 2017 commercials, with all the spots shot in and around downtown Oakland.

It goes hand-in-hand with the A’s new “Rooted In Oakland” theme, and blends with the team’s effort to embrace the city that it plans to build its new ballpark in.

Among some of the highlights from the commercials that will be unveiled bit by bit over the course of the season:

—Oakland mayor Libby Schaaf envisioning A’s manager Bob Melvin taking over mayoral duties. Melvin signals for a left-hander while sitting in Schaaf’s chair and throws his hat down in disgust while arguing with a city official.

—Third base coach Chip Hale waving players through the turnstiles during “BART Training Camp.”

—Ryon Healy, Sonny Gray and Kendall Graveman giving mascot Stomper dating advice while visiting the Oakland Zoo.

This year's commercials can be viewed here.

In the past, the A’s made all of their commercials in Arizona shortly before spring training. Transferring the shoots to Oakland created some challenges but also came with a big payoff according to D.J. O’Neil, the creative director of Hub Strategy & Communication.

“It was really cool to see fans just wandering up to what was going on and talking to the players,” O’Neil said. “They’re really respectful, and the players were great with fans. It added a layer to it. Everything just felt warm.”

It also made for spontaneity. Some BART riders making their daily commute were surprised to find A’s players in full uniform on their train. One fan stepped off a train to find players forming a high-five tunnel for him. The fan went along with it perfectly, and O’Neil and the A’s got him to sign a release on the spot for him to be used in the commercial.

Jim Leahey, the A’s vice president of sales and marketing, and Travis LoDolce, their senior manager of marketing, also unveiled new billboard ads and light pole banners that will be displayed all around Oakland. One of the better ones — a Bart sign of A’s home run leader Khris Davis that boasts, “More Round Trips than the Oakland Airport.”

An 80-foot high A’s mural -- created by the local artists' group Illuminaries -- will get underway at the intersection of 19th Street and Webster by the end of the month.

With the Warriors planning a move to San Francisco, and the Raiders trying to leave for Las Vegas, Leahey acknowledged “the organization is in a good opportunity to get a lot of mindshare in Oakland and in the areas around Oakland.

“There’s a (long-)term plan, ‘Let’s announce a site we’re going to focus on and let’s build a ballpark for the fans.’ And there’s the short-term plan, which is, ‘Let’s create 2,500 projects in three months … and show the fans we’re really gonna do everything we can to make the experience good while we’re where we are.’”

A's lineup: In rare move, Melvin makes no changes vs Astros

A's lineup: In rare move, Melvin makes no changes vs Astros

PROGRAMMING NOTE: A's-Astros coverage begins at 4pm with Pregame Live on NBC Sports California and streaming right here.

After winning their fourth straight game on Tuesday, the A's are trotting out the same lineup Wednesday against the Astros.

Oakland A's:
1. Matt Joyce (L) LF
2. Matt Olson (L) RF
3. Jed Lowrie (S) 2B
4. Khris Davis (R) DH
5. Yonder Alonso (L) 1B
6. Ryon Healy (R) 3B
7. Bruce Maxwell (L) C
8. Franklin Barreto (R) SS
9. Jaycob Brugman (L) CF
Jesse Hahn -- RHP

Houston Astros:
1. George Springer (R) CF
2. Josh Reddick (L) RF
3. Jose Altuve (R) 2B
4. Carlos Correa (R) SS
5. Brian McCann (L) C
6. Carlos Beltran (S) DH
7. Marwin Gonzalez (S) 3B
8. Yuli Gurriel (R) 1B
9. Norichika Aoki (L) LF
David Paulino -- RHP

Instant Analysis: Five takeaways from A's streak-extending win over Astros

Instant Analysis: Five takeaways from A's streak-extending win over Astros

BOX SCORE

The A’s took a noteworthy step toward changing the narrative in their recent history against the Houston Astros.

Coming through during clutch moments, both at the plate and on the mound, Oakland beat baseball’s best team 6-4 Tuesday at Minute Maid Park to run their winning streak to four.

Ryon Healy hit his first career grand slam to snap a 1-1 tie in the sixth, and starter Sean Manaea notched his first victory in seven career starts against the Astros, throwing 5 2/3 innings of one-run ball.

George Springer’s three-run homer off Liam Hendriks pulled Houston to within two runs in the ninth, but with two runners aboard, Santiago Casilla coaxed a 3-6-1 double play from Brian McCann to end it.

The A’s (35-42), who have stumbled so badly on the road for the majority of this season, moved to 4-0 on this six-game road trip and defeated the Astros (52-26) for just the second time in their past 17 meetings with them.

Key two-out rallies: They came in with a majors-worst .225 average with runners in scoring position, but the A’s delivered in some key at-bats and scored five of their six runs with two outs. Bruce Maxwell singled home Khris Davis in the second to get the A’s on the board. Then with the bases loaded and two outs in the sixth, with the score 1-1, Ryon Healy capped an eight-pitch at-bat with an opposite-field grand slam, his 18th homer of the season.

Making himself at home: Sean Manaea (7-4) flirted with danger throughout his 5 2/3 innings but wound up registering his first victory in seven career starts against Houston. He stranded two runners in scoring position in each of the first two innings, then wiggled out of a bases-loaded jam in the fifth with minimal damage. With no outs and the bags filled, Manaea fell behind 3-0 to Evan Gattis. Gattis chased a low pitch that would have been ball four and grounded into a 6-4-3 double play. A run scored on the play but that play defused the rally and Manaea escaped with just the one run scoring that kept it a 1-1 game. The lefty gave up nine hits, but he’s now allowed just one earned run over three career starts at hitter-friendly Minute Maid Park (16 IP).

Madson comes up clutch: Ryan Madson took two losses in four appearances at Minute Maid Park last season and allowed five earned runs in 2 2/3 innings. But manager Bob Melvin called on him in a crucial situation Tuesday, with two runners aboard and George Springer hitting in the sixth with the A’s up 5-1. Madson got Springer swinging on a 97 mile-per-hour fastball to end the inning and keep Houston from jumping back into the game after Oakland had scored four to command the lead. Madson retired all four batters he faced with three strikeouts.

Maxwell continues his roll: The A’s catcher went 3-for-4 and is 10-for-18 since being recalled from Triple-A Nashville. He also threw out Jose Altuve trying to steal second in the first.

Casilla slams the door: After Springer’s three-run shot in the ninth, Santiago Casilla entered and allowed singles to Altuve and Carlos Correa to bring the winning run to the plate. But Casilla retired pinch hitter Josh Reddick on a foul pop out and got McCann on the game-ending double play, getting over to cover first to cap the play.