Report: Power Balance likely out as Kings arena sponsor

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Less than a year after its name went up on what for years had been known Arco Arena, its possible Power Balance Pavilion will be pulling its name down from the Kings' basketball venue very soon. The Sacramento Bee is reporting that Power Balance LLC, which filed for bankruptcy protection last month, will likely be sold as a result and court papers say the potential buyer isn't interested in maintaining the marketing deal with the Kings.
Things could change between now and December 20, when the company is scheduled to be auctioned off, according to the report.
It is possible that Hanyang LLC, the company reported as the frontrunner to buy Power Balance, could retain the contract with the Kings, or another company could outbid Hanyang and keep the current naming deal with the Kings intact.
Power Balance is a sports wristband maker.

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