Hockey returns to San Francisco as Bulls open with 4-3 loss

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DALY CITYThere was a little more than an hour to go before the inaugural puck was to drop for the San Francisco Bulls on Friday night, and it was easy to sense the nervous energy emanating from the teams president, its general manager and its head coach.

That may be because Pat Curcio is all three. Its a hat trick of professional hats, so to speak.

Its a little surreal, and hard to explain the emotions going through my mind, thats for sure, Curcio, 39, said from his office, moments after meeting with his team. The last couple years since the actual thought of this came about, to where we are today, its been an amazing ride. Im real excited to finally play some hockey tonight.

The Bulls are the newest member of the 23-team East Coast Hockey League, essentially a double-A feeder team for the NHL and its primary minor league, the American Hockey League. The Bulls are affiliated with the San Jose Sharks, although only goaltender Thomas Heemskerk is under contract to San Jose (goaltender Taylor Nelson and defenseman Mikael Tam are Worcester Sharks property, but have been reassigned here to San Francisco).

Heemskerk, in fact, started in net for the Bulls on Friday, suffering a 4-3 loss to the Bakersfield Condors. Although wins and losses are important to Curcio the coach, Curcio the president knows that the success of his nascent franchise will be determined not by the number of wins or losses, but by the number of butts in the seats.

The Bulls announced an impressive crowd of 8,277 on Friday night, so theyre off to a good start in that regard. They had a stated goal to reach 1,000 season ticket holders, and a team spokesman said they are close to reaching that number.

When youre wearing two hats, my emotions are you want to win, you want to teach, you want to make these players better, Curcio said. You want to see the couple goalies that we have here that are Sharks prospects, and a couple defensemen -- we want to see them in the NHL. Thats going to take winning and development.

The other side of it is, the business side, we want to see the fans come out and build this product and build an identity here. We want to be a fabric of this city, and something this city can be proud of long after Im gone.

The Bulls first game marked the return of hockey to the Cow Palace for the first time in more than 15 years. The San Francisco Spiders of the now defunct International Hockey League lasted only one season, shutting down operations after reportedly losing more than 6 million in 1995-96.

The way Curcio sees it, the Spiders were victims of playing in an unstable league, as the IHL shut down operations after 2001. He points out that the Spiders drew more than 5,000 fans per game, which in minor league hockey, is a respectable number.

It took some work to make the Cow Palace, built in 1941, ready to house a team again.

Here at the Cow Palace, every time we opened a door to correct something, we found something else that needed to be corrected, said Curcio, who spent 10 years playing in the ECHL and Europe. It was tiresome, it was stressful, and a lot of times we thought, can this really be fixed?

At first glance, they did a good job. There is a new scoreboard that is much more high-tech that those found at most minor league arenas, but there remains a certain charm about the old place, which was home to the San Jose Sharks for their first two years of existence.

The players, who literally have to walk down stairs to get from their locker room to the ice, and back up again at intermission, seem to sense the novelty and history of their home.

You can tell how old the rink is, and its going to be a special barn to play in, and it literally is a barn, said captain Justin Bowers, referring to the Cow Palaces history of rodeos and other assorted bovine-related celebrations. Its fitting that were the Bulls and were playing in the barn, and its all coming together.

Local product Hans Benson -- who is a minor league marketers dream when you consider his Menlo Park, CA upbringing, authentic tough guy-scowl and a willingness to drop the gloves at any time -- said, We call that character. Its a real character place. The glass is noisy, its a loud building, and a great place to play.

The Bulls inaugural season timing may be beneficial in that Sharks fans looking for a place to see some live hockey dont have too far to go while the NHL remains in a lockout. Seeing the Bulls wont cost them nearly as much, either, as tickets range from 19.50 to 41, while the average price for a Sharks ticket was approximately 50 last season, according to Team Marketing Report.

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For me, Im the biggest hockey fan there is. I hate that theres a lockout. I want to see NHL games, and I love watching them, Curcio said. As a hockey fan and a Sharks fan, we provide an alternate product for them if they want to see some hockey live. Its going to be exciting, entertaining, and worth coming up to.

Hes confident that the Bulls can keep drawing fans on a regular basis after what can only be considered a successful opening night, despite the one-goal loss.

We had a vision, and I think for the most part its pretty much in line with what we imagined.

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