Since the Rockets added Chris Paul, Houston GM Daryl Morey has been asked about the Warriors many, many times.
And in a recent conversation with ESPN's Adrian Wojnarowski, he was forced to address Golden State again.
"Generally I felt like prepping or thinking about one team in your strategic planning is a mistake," Morey started. "That's what I would have answered for the last ... I've been in the league for 15 years.
"Now we're in the situation where I think we have a good chance to be the second best team in the NBA ... And the other thing that's difficult right now with the Warriors is they're a historically great team. They could end this run as being one of the best teams of all-time.
"In fact, you could argue some of these teams already have been close to that or were that. So I'm actually forced to think about the Warriors because the reality is we're here to just win the title. That's all I think about and so you can't help but think about the Warriors."
Acording to Bovada, the Rockets have the fourth best odds (10/1) to win the title, behind the Warriors (-160), Cavs (4/1) and Celtics (9/1).
The NBA elected to have the Rockets face the Warriors on Opening Night.
The other game on Oct. 17 is between the Cavs and Celtics, so it appears the league agrees with the oddsmakers.
"It's not just closing the gap, because we're not gonna close it the whole way," Morey said. "We do feel like we closed it a lot this summer. But you're never -- I don't want to say never -- it's going to be extraordinarily difficult...
"You not only want to add players to get you closer, but you also need to take more risks. We're gonna continue to end up being in the news because we're gonna continue to try and take risks to get better.
"We haven't been perfect in our moves ... to close that gap with the Warriors, we have to take risks."
Drew Shiller is the co-host of Warriors Outsiders and a Web Producer at NBC Sports Bay Area. Follow him on Twitter @DrewShiller