2024 olympics

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LOS ANGELES -- With 97 percent of the venues in existence or already planned by private investors, organizers of Los Angeles' bid for the 2024 Olympics are promising a prudent a

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The Super Bowl 50 halftime show at Levi's Stadium was originally highlighted by Coldplay until Beyonce decided to step up at the perfect time.

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Here's an idea almost anyone in Olympic circles would love: a $2 billion stadium they don't have to pay for.

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Would landing the 2024 Olympics make Los Angeles an elite global city? Sports Business Insider Rick Horrow breaks down his 15 Biz Ball trends to watch this week...